From the category archives:

Business Launch Tips

Marketing or Networking: What is it really?

Last week we asked the question: Is it Marketing or is it Networking. Here’s the second part of that post….. How do you build such a network? How have I built my network? There’s no better way to build a relationship of trust, no faster way than to do it in person. Yes you can do [...]

Is It Marketing… Or Is It Networking?

Marketing your small business these days is more important than ever. With today’s economy, if you don’t have new business coming in, your survival is in great peril. Many of us are spending time, often far too much time, working on the Social Networking sites. It is an effective way to build contacts. It seems [...]

Your Telephone is Your First Impression

The telephone is one of the most commonly used business tools. Who do you know that does not have a phone? I personally can’t think of anyone who doesn’t. If it is that common, why do so many people have issues with the appropriate information to leave as an answering message? Is it because people [...]

Four Simple Tips for Effective Event Networking

Are you ready when you attend a business meeting or event? It’s an often overlooked skill that can help establish you as an expert and professional. Entire books have been written on the concept of meeting new people and developing relationships that can lead to a healthy and productive professional image. Don’t be intimidated by [...]

Situational and Interactive Learning

There is a huge body of information and numerous skill sets that you need in order to launch a successful business. For this post, I have broken some of the material down into five areas. You can work with your trusted advisors in all these areas. If you haven’t yet created a mastermind group, the [...]

Your Domain: A Must Have For Any Business

Branding yourself is critical to your visibility, professional image, and ultimate success as a business owner. Having your own domain is an important aspect of your branding or your business identity. The process of acquiring your own domain or several domains is easy and relatively inexpensive when you consider the added value. In fact, when you purchase one [...]

The Value of a Great Tagline

Every business owner has several major tasks to complete before launching a new business. One, of course, would be to select a business name that gives some indication of the nature of the business. Research, the advice of your trusted mastermind group, and your own creativity can assist in this important step. The next step, [...]

Implement Lasting Changes

Implement Lasting Changes Why do we resist change as much as we do? In this post, I will be discussing some strategies you can employ to make the changes you have worked so hard for stick for the long term. Why are we so fearful of change? I think it is because most changes are [...]

Seven Tips for Business Networking Events

How you present yourself at business events becomes part of your personal and business branding effort. Making a good first impression will help your business to grow. It will help to establish your credibility and position you as an expert in your field.

3 Must Haves for Every Client: How to Get Them On-line

Most of us have heard the phrase: “People do business with people that they know, like and trust”. There are countless resources available to help you build relationships and network for your business. You might read: “How to Win Friends and Influence People” by Dale Carnegie. We’ve learned how to build relationships during our business [...]

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